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Company Founder

Chris Birchby

Company Founder - Chris Birchby

COOLA Suncare was launched in 2007 following founder Chris Birchby’s parents’ melanoma diagnoses (and fortunate recoveries) after years of too much sun and too little sun protection. Along the way they’ve experienced extraordinary growth, after assembling a dedicated team of all-stars, and creating a supportive family-like atmosphere. They believe innovation can come from anywhere and they cherish experiencing the creative process collectively.

COOLA’s mission is to develop the healthiest, easy-to-wear sunscreens by combining the highest level of organic content and free radical fighting anti-oxidants with the most advanced sunscreen actives. They aspire to be as eco-conscious as possible, eliminating waste wherever achievable. All COOLA formulas are manufactured in the US and we’re committed to developing jobs locally.

COOLA offers three distinct lines of certified organic sun protection, including our new Plant UV line and recently reformulated Mineral and Classic collections. Each line is formulated with different active ingredients and offers unique products, such as our award winning Mineral Baby or best selling Classic Face Cucumber. Additionally, we just launched our Environmental Repair Plus line (ER+) for pre+post sun skincare. When it comes to organic and natural sun protection, COOLA has you covered!

Their products are up to 97% certified organic and are manufactured using solar power. In addition to solar powered™, we also incorporate farm to face™ which describes our sourcing policy for local ingredients and vendors. In 2012 we introduced plant protection™ after revolutionizing the use of plant stem cells and plant phyto-protectors to boost sun protection naturally.

Today COOLA continues to pave the way in the suncare industry. And because we produce in limited quantity batches in sunny and cool San Diego, we’re able to reformulate often, taking advantage of new developments in sun science. Persistently striving to make every customer a satisfied one, COOLA offers high performance suncare products that are still both delicate and luxurious enough to compliment anyone’s daily skincare regimen, no matter how fussy.

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